You’ll be able to hear a pin drop…
…when real customers critique your product
When you bring the BizDev Workshop into your company, that’s exactly what will happen. Your team will hear actual customers describing their problems, and reacting to your product and value proposition.
Most startup teams are too busy building product to take time out for customers. The BizDev Workshop will bring customer voices from your target market to your team.
This is not a “pep talk!”At the BizDev Workshop, we will guide your team through a detailed analysis of:
Real-world data from your customers (video)
We’ll bring interviews with real, qualified customers to your workshop. Your team will hear them describe what their life is like without your product, and how this impacts their business.
How often does your team hear unfiltered customer feedback, in the customers’ own voices? Would that help you make better product decisions?
That’s a big benefit of a BizDev Workshop.
Your team will understand customers better (video)
When startups don’t understand customers, they suffer these failures:
Building an incomplete product
Solving the wrong problem
Leaving out a key feature, or an important interface to vital data
The BizDev Workshop can help you avoid these by bringing insights from your customers into your planning process. Your team will create & refine a customer plan with specific objectives, roles, responsibilities and action items based on requirements and feedback from your customers.
Get your product right the first time!
Customize the BizDev Workshop to your startup’s growth stage:
Your BizDev Workshop will be customized for your company’s target customer, growth stage and business objectives. (Click here to see the starting point for customization). Startups at these stages will all benefit:
Early Stage: Customer Validation
Find the sweet spot for your technology! BizDev.Global will bring in customers to describe their problem and critique your product plan. You’ll learn:
The latest customer issues
How to get your product right the first time
Demo Stage: Find Strategic Partners
Need two or three early customers to alpha test and guide development? BizDev.Global will demo your product and bring you customer reactions. Learn:
How customers respond to your product and value proposition
Components of the “whole product”
How to approach strategic partners
Revenue Stage: Find Customers
Ready to launch? BizDev.Global will demo your product and bring you customer reactions. You’ll learn:
How to find customers who need your product the most
How to target customers
How to launch
What people say about the BizDev Workshop
“Dave Millman of BizDev.Global delivered two half-day workshops for our portfolio company CEOs. Both workshops were extremely well received. Semiconductor startup founders are typically strong on technology but weak on sales and marketing. Dave’s workshops showed them how to get in front of customers early and often. The whole experience was extremely relevant for the high-tech markets our companies serve. The sessions were highly interactive and the consensus from the CEOs and Silicon Catalyst team in attendance is that it was a valuable training experience.”
“We manufacture semiconductor metrology tools. Selling them is difficult because the target market requires us to reach to a small number of technical people within very large companies. BizDev.Global has helped us with every aspect of reaching that market, from messaging to outbound campaigns that have opened the doors at major accounts. They even created a product video to use during the campaign. I’m happy to recommend them to any deep-technology company.”
Don’t Postpone Sales!
It’s never too early to engage with customers. A customized BizDev Workshop makes it easy.
Contact BizDev.Global to schedule a BizDev Workshop with your team.